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Kodak Canada Corporate Archives and Heritage Collection
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Kodak Verichrome Safety Film in store stand up advertisement

Item consists of a stand up, cardboard cut-out poster advertising Kodak Verichorme Safety film, a black and white orthocrhomatic film manufactured between 1931 and 1956. The ad features a woman in a red striped dress holding a Kodak Duaflex II camera (manufactured between 1950 and 1954), a role of Verichrome 120 film, and a pile of black and white photographs, with an image of a man and a boy playing baseball visible.

I am sending you this Kodak for Christmas Day because I want you to begin making snapshots now while you and Mary are young and the children are little : Give a Kodak

Photograph of children sledding, with illustrations of 4 cameras being advertised. Text contains handwritten personal note and consumer information.

The Baker Advertising Agency, Limited

"The darling - I mustn't miss this!" : Give snapshots the job of remembering this week-end

Photographs of a man and a young girl petting a dog, three kittens, and a young girl standing in a lake pouring water from a bucket; illustrations of a woman holding a camera, a Verichrome film box and the camera being advertised. Text contains captions for each photograph and consumer information.

The Baker Advertising Agency, Limited

"Hold it _ I'll never get another like this!" : Going places? Bring back the fun in snapshots

Photographs of four young men and women in bathing suits, a young boy holding a dog, and a woman and young girl walking through the surf; illustrations of a young couple using a camera, a Verichrome film box and the camera being advertised. Text contains captions for each photograph and consumer information.

The Baker Advertising Agency, Limited

There'll be thrills in every port

Large photograph of crowd waving up to people on deck of a large cruise ship, with streamers flying throug the air, and smaller photograph of two cameras advertised. Text contains consumer information - describes use of cameras advertised for capturing vacation memories.

The Baker Advertising Agency, Limited

Your ticket is good for a thousand trips

Photograph of crowd on shore waving to people on board a large ship, with streamers filling the air. Text contains consumer information - describes camera use for vacation movies, and suggests those attending "the coronation" [likely of King George VI of the United Kingdom] capture it as a full-color movies.

The Baker Advertising Agency, Limited

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