Component 2005.001.03.2.001.07.269 - Start the picture record Christmas Day : Give a Kodak

Title and statement of responsibility area

Title proper

Start the picture record Christmas Day : Give a Kodak

General material designation

  • Graphic material

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Title statements of responsibility

Title notes

  • Attributions and conjectures: Title taken from main headline/slogan of advertisement.

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Repository

Reference code

2005.001.03.2.001.07.269

Edition area

Edition statement

Edition statement of responsibility

Class of material specific details area

Statement of scale (cartographic)

Statement of projection (cartographic)

Statement of coordinates (cartographic)

Statement of scale (architectural)

Issuing jurisdiction and denomination (philatelic)

Dates of creation area

Date(s)

  • December 1936 (Creation)
    Creator
    Kodak Canada Inc.

Physical description area

Physical description

1 document : advertisement, b&w ; 35.1 x 26.6 cm

Publisher's series area

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Archival description area

Name of creator

(1900-)

Administrative history

Canadian Kodak Ltd., which became Kodak Canada Inc. in 1979, manufactured photographic films, papers and equipment for over a century in Toronto, Ontario. The company formed the Canadian branch of the successful Eastman Kodak Company, and officially opened its doors in 1900 at 41 Colborne Street under the direction of John G. Palmer. The company expanded and moved to 588 King Street West in 1908, but already plans were underway for an expansive complex to the north of the city. In 1912, Canadian Kodak purchased 25 acres of farmland near Weston Road and Eglinton Avenue to build a major manufacturing facility known as Kodak Heights. By 1925, there were over 900 employees working in seven buildings at Kodak Heights. Over the years, the company earned a reputation for having a cooperative and supportive relationship with its employees, adopting many of the successful practices in place at Eastman Kodak in Rochester, New York. In 1940, an Employee's Building was constructed to accommodate the activities of the flourishing Recreation Club, the Department Mangers' Club, and the Kodak Heights Camera Club. During the 1990s, the rise of digital media began to have a serious impact on manufacturing programs at Kodak facilities around the world, causing the Eastman Kodak Company to reduce its production of traditional print photography by one third globally. The company chose to focus on digital products, which did not require the extensive facilities used in the production of traditional photographic materials. On December 9, 2004, Kodak Canada Ltd. informed its employees that manufacturing operations in traditional film products would cease entirely at Kodak Heights. The company's facility faced the same fate as many of its foreign counterparts in England, Australia and France, being completely abandoned and demolished shortly after closure in 2005. Kodak Canada still maintains a sales and support office in downtown Toronto, while the manufacture of traditional photographic chemistry has returned to Rochester.

Custodial history

Scope and content

Photograph of young girl sitting next to a decorated Christmas tree, holding a toy telephone and smiling, with 4 illustrations of the cameras being advertised. Text contains descriptions of the cameras. Verso contains printed notice: "Advance proofs of two ‘Give-A-Kodak advertisements..."

Notes area

Physical condition

Print has 3 holes punched down the right edge.

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Availability of other formats

Digital image available

Restrictions on access

Open

Terms governing use, reproduction, and publication

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Rights

Digital images are provided by Ryerson University Archives & Special Collections for the purposes of research and private study. The user assumes all responsibility for possible copyright infringement arising from the unauthorized copying or use of the images.

Signatures note

Inscribed in type, pencil and pen, verso: Ad No. 1472 / December / Christmas Kodak / Date Dec 15 Maclean’s / Dec. National Home Monthly / Lines / 700 / 700 / Position / 4th cover 4 cols. / 4th cover 4 cols. / Reproduction / O.K. / O.K. / Advertising Account / Rendered / 12.31.36 / 11.30.36 / Checked / 1.4.37 / 12.10.36.

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