Advertising

Taxonomy

Code

300054347

Scope note(s)

  • Public presentation of or calling attention to a product, service, event, or idea, that is openly paid for by an identified entity. Media for advertising include print and online publications, posters, television, and other media.

Source note(s)

  • Getty Art & Architecture Thesaurus

Display note(s)

Hierarchical terms

Advertising

Equivalent terms

Advertising

Associated terms

Advertising

256 Archival description results for Advertising

210 results directly related Exclude narrower terms

Textiles

File contains promotional textile material produced by the Kodak company and includes T-shirts, sweat shirts, a towel, a cloth bag, neckties and a flag. These items were given to employees and customers by Kodak Canada and used as promotional giveaways.

Kodak Canada Inc.

Instant camera and film advertisements

File contains prints featuring images of advertisements for Kodak instant cameras, including a diagram of the process fluid, and Kodamatic instant color film. Also included are promotional images of Kodacolor film. Many are filed with captions. The caption for an image advertising Kodamatic Trimprint instant color film reads: "A cold winter's day is an ideal time to organize your pictures into albums. Remember that the Kodamatic Trimprints, when they have been separated from their backing, can be mounted or trimmed like conventional prints."

Kodak Canada Inc.

Kodak S Series promotional images

File contains promotional images of people riding bicycles in the rain, trees with narrow trunks, graduation ceremonies, and sculptures. All include captions, such as a close up of leaves: "Just about all of the new Kodak S Series cameras provide ways of adding flash to pictures taken in bright sunlight. The Kodak S500AF camera automatically fires its flash to lighten shadows."

Kodak Canada Inc.

Kodak Fling 35 promotional images

File contains a variety of promotional images, including beauty portraits, city landscapes, desert landscapes, Kodak cameras, sand dune shorelines, and goats. Many include captions, such as a print of a group of girls at a picnic table "If you receive an invitation to an outdoor gathering you cannot attend, you might send a Kodak Fling 35 camera in your place. Other attendees can use the camera-film combination easily to capture some of the merriment in pictures."

Kodak Canada Inc.

Commercial portraits of children and photography

File includes commercial prints of children blowing bubbles, sitting on stairs, and flushing the toilet. Some have captions enclosed, such as one of a young girl observing a photograph that reads "Watching her own picture develop before her eyes will delight and fascinate your child and help make her an interested model as well."

Kodak Canada Inc.

Kodak promotional images of bullfighting, fishing, football and nature

File contains promotional images of various sporting and nature activities, including fishing, bull fighting, a deer in a sunset, baby birds in a nest, a white dove, a dog looking through a hole in a fence, a deer and fawn, and football. Most images are of bull fighting. One caption included with a bull fighting image reads: "When a camera incorporates a motor drive as the new Kodak's 300MD does, it only seems right to explore the potential in a series of pictures."

Kodak Canada Inc.

Midtown New York City, N.Y.

matte gsp with white border. Aerial view of NYC. Signage on buildings reads: "Macy's," "Gimbel's," "Baltman and Co.," "Park Central Hotel." Recto caption in white at bottom of image: "(0506-876A-8)(3-16-33-1:30P)(12-2000) MIDTOWN NEW YORK CITY, N.Y."

Kodak Verichrome Safety Film in store stand up advertisement

Item consists of a stand up, cardboard cut-out poster advertising Kodak Verichorme Safety film, a black and white orthocrhomatic film manufactured between 1931 and 1956. The ad features a woman in a red striped dress holding a Kodak Duaflex II camera (manufactured between 1950 and 1954), a role of Verichrome 120 film, and a pile of black and white photographs, with an image of a man and a boy playing baseball visible.

Konica MT-9

Three MT series cameras, the MT-7, MT-9, and MT-11, were introduced in 1986 by Konica. The MT-9 was more advanced to operate than the MT-7 but simpler than the MT-11. It has an autofocus 35mm lens (f/3.5, Tessar-style 4 elements in 3 groups) and automatic exposure system with shutter speeds ranging from 1/10 to 1/500 seconds. It has a manually activated pop-up flash and a motorwind film advance system.
In Japan, the MT series cameras were sold by Konica as the Multi 7, 8 and 9.

Kodak window displays, Christmas 1965

File contains colour negatives featuring images of Kodak products piled as Christmas presents, such as the Instamatic M4 and the complete Super 8 home movie oufit, beneath a 'Season's Greetings' picture with hand drawn signs that have slogans like 'open me first' or 'gift idea'. One image features flash cubes hung like snow flakes. For colour prints see 2005.001.06.05.050.

Kodak Canada Inc.

Kodak Canada Ad Ledger, 1913-1921

Item is a ledger containing newspaper clippings from 1913 to 1921 pertaining to a variety of aspects of Kodak's operations. Despite its content, the item appears to have been compiled by Kodak as its first "advertising ledger." These ledgers, containing clippings and proofs of Kodak's advertising of a variety of products, likely evolved in content and format from this first ledger.

Kodak Canada Inc.

"Pictures taken with Kodaks" (wooden folding advertisement)

Item consists of a standing, yellow painted wooden, 4-section frame containing 16 photographs taken with Kodak cameras and printed on Kodak papers. Each image lists the camera that was used to take the photograph, along with the name of the paper it was printed on. Cameras include Baby Brownie, Six-20 Duo, Six-20 Junior, Six-16 Kodak, the Retina, and the Jiffy Kodak VP.

Gallery and Research Centre post cards

The oversized post cards are artist renderings of the completed renovations of the Image Arts Building and advertise the future opening of the new gallery and research centre, anticipated to open on September 29, 2012. Before the opening took place, the gallery's name was changed to the Ryerson Image Centre (RIC).

Portrait of man in checked suit

Item is a beige cabinet card with black letterpress at bottom edge, "Turner & Drinkwater/ 8, Regents Terrace/ Hull." Photograph is a portrait of a man leaning against a chair with his right hand in his pocket. He wears a checked suitjacket and matching waistcoat with plain trousers. There is a thin piece of glassine tissue attached at the top of the card that folds over the front of the card. The tissue has a design lithographed on it with the heraldic badge of the Prince of Wales above the text "TURNER & DRINKWATER/ THE STUDIO ROYAL, HULL./ NO. 8/ REGENT'S TERRACE." On verso, black text printed sideways, "Photographers to Their Royal Highnesses/ The Prince & Princess of Wales,/ Duke of Edinburgh and/ Duke of Cambridge". Handwritten in pencil at the lower left corner, "43825".

Turner and Drinkwater

Publications containing Kodak advertising or publicity

File includes miscellaneous publications--including magazines, newsletters, and periodicals--containing Kodak advertising or other forms of Kodak publicity. Publications include:

-Chatelaine (Dec. 1933) (Advertisement missing)
-Canadian Photography (Dec. 1952)
-Focus (Feb., 1953)
-OSP Pho-topics (Apr. 1954)
-Popular Photography (Sept. 1956)
-Business Week (June 20, 1977)
-Forbes (September 3 1979)
-Tooton's Photography News (Sept./Oct. 1988)
-Photo Metro (Mar. 1989)
-Time Magazine (Fall 1989)
-The Canadian Shopper (Feb. 1997)
-Photography in New York (Mar./Apr. 1998)
-Playback (January 11, 1999)
-Today's Parent (Oct. 1999)
-Marketing Magazine (Dec. 1999)
-Report on Business (Dec. 2003)

Kodak Canada Inc.

Kodak Canada Corporate Archives and Heritage Collection

  • SC 2005.001
  • Fonds
  • 1895-2006

The Kodak Canada collection contains records and artifacts from the Kodak Heights manufacturing facility in Toronto, as well as the historical collection belonging to the Kodak Heritage Collection Museum. The collection consists of photographs, negatives, advertising records, magazines, pamphlets, daily record books, recipe books, cameras and other photographic equipment produced by Kodak Canada Inc., or other Kodak plants around the world. The collection includes a small selection of financial records, blueprints for Kodak facilities in Canada, and other corporate ephemera, as well as photographs of events, buildings and individual employees that illustrate the social life of the company.

Kodak Canada Inc.

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