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Kodak Canada Inc. Advertising Engels
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Kodak Camera Catalogue, 1935

Catalogue featuring Kodak cameras and accessories availalbe in 1935. Models include: Jiffy Kodak Vest Pocket, Jiffy Kodak, Kodak Junior, Kodak Six-16, Kodak six-20, Kodak Bantam, Kodak 3A Series II, Kodak Recomars, Kodak Vollendas, Kodak Retina, Kodak Duo Six-20, Kodak Brownie, Brownie Junior, Baby Brownie, Cine-Kodak K, Cine-Kodak Eight.

Kodak Canada Inc.

Corporate communications, public relations, and marketing records

Sub-series contains records related to the production of internal and external corporate communications, public relations activities, and marketing between approximately 1900 and 2005. Kodak Canada's Communications department changed its name to Corporate Communications between 1982 and 1986, then changed it again to Corporate communications and Public Affairs in 1988. Records include notes, correspondence, advertising mock-ups and clippings, press releases and press kits, communications-related invoices, drafts of press releases, articles, and advertising copy, and other ephemera. Records pertain to the creation of advertising and publicity, event planning, community engagement, and corporate sponsorship. There was significant crossover between the activities and personnel of the Corporate Communications and Public Affairs department and those of the Kodak Heritage Collection and Museum, particularly surrounding Kodak Canada's centennial celebrations in 1999.

Kodak Canada Inc.

Records pertaining to television, magazine, and web-based advertisements

File contains records related to the production of television, magazine, and web-based advertisements. Documents include: drafts of advertising copy and dialogue; graphic mock-ups and storyboards; market testing documents; notes and correspondence; and cost invoices. Most records were created by Canadian firm Baker Lovick Advertising between 1975 and 1977, but file also contains advertising copy from J. Walter Thompson of New York and promotional material from Toronto-based firm Rostrum International Inc. soliciting business from Kodak for its digital communications services.

Kodak Canada Inc.

Communications reference material

Sub-sub-series contains documents used as reference material for Kodak Canada's Corporate Communications department and also potentially by the Kodak Canada Heritage Collection and Museum between approximately 1970 to 2005. Sub-sub-series contains articles photocopied from various publications or printed from websites, including articles published by Kodak--such as articles from Kodak magazine--and articles published externally. Sub-sub-series also includes: mission statements, organizational charts and other strategic documents for both Kodak Canada Inc. and Eastman Kodak Co.; print-outs and photocopies of Kodak Customer Service pamphlets; and reproduced advertisements and photographic images. Because the Corporate Communicatons department was closely associated with the Kodak Heritage Collection and Museum, a similar file of Museum Reference Material was likely also consulted by employees of Corporate Communications.

Kodak Canada Inc.

Reproduced photographs

File contains reproductions of photographs used by corporate communications and also likely by the Kodak Canada Heritage Collection and Museum. Subject matter includes: Plant and facilities at Colborne and King streets; Kodak Heights; factory work; employees; wartime; product images; dental and medical photography; George Eastman; corporate events; and others. Some reproductions annotated.

Kodak Canada Inc.

All out-doors invites your Kodak

Item consists of a portrait format board poster advertisement that reads "All out-doors invites your Kodak / Autographic Kodaks $6.70 up, at your dealer's / Canadian Kodak Co., Limited / Toronto". Above the text is a large image of a woman on the beach holding a parasol and an Autographic Kodak camera.

Kodak Canada Inc.

Voyez ce que le Film Kodacolor peut faire pour vos instantaines!

Item consists of a portrait board poster featuring a large colour image of a photograph of a landscape of birch trees and a lake, which is continued with a black and white contour drawing. Beside the image reads "Voyez ce que le Film Kodacolor peut faire pour vos instantanes!", beneath the image is another image of a yellow box of Kodacolor film, and text that reads "Avec le Film Kodacolor vous pouvez prendre de jois instantanes en couleurs celui-ci avec votre camera".

Kodak Canada Inc.

Les cadeaux Kodak disent: ouvrez-moi le premier!

Item consists of a portrait format poster featuring the text "Les cadeaux Kodak diset: / "Ouvrez-moi le premier!" / parce que vous pouvez capter toute la joie de Noel des le premier instant!" followed by descriptions of three different cameras and two different movie cameras, and two different kinds of film, all made by Kodak.

Kodak Canada Inc.

To capture that special moment. Kodak.... it's all you need to know

Item consists of two similar foamcore signs both with the phrase "To capture that Special Moment / Kodak ...it's all you need to know." One features an image of a bird in flight and one an image of a butterfly on a flower. The reverse of each sign is labelled with a sticker that reads "Mazzuca Design, Photography & Ideas" followed by their contact information.

Kodak Canada Inc.

Kodak promotional images of bullfighting, fishing, football and nature

File contains promotional images of various sporting and nature activities, including fishing, bull fighting, a deer in a sunset, baby birds in a nest, a white dove, a dog looking through a hole in a fence, a deer and fawn, and football. Most images are of bull fighting. One caption included with a bull fighting image reads: "When a camera incorporates a motor drive as the new Kodak's 300MD does, it only seems right to explore the potential in a series of pictures."

Kodak Canada Inc.

Woman lounging in Kodak swimsuit

Item is a colour photograph featuring a verticle image of a woman lounging on a Kodak-yellow beach chair wearing a swimsuit of characteristic Kodak-yellow, -red, blue, and -grey. She also has a paur of Kodak-yellow sunglasses hanging from her neckline. Likely from an advterising shoot.

Kodak Canada Inc.

Canada's 125th Anniversary at Building #5 and Kodak PhotoCD

File contains two identical photographs featuring an image of a group of employees standing with a Canada flag outside in the parking lot of Building #5. A flag in the foreground indicates the 125th Anniversary of the Confederation of Canada. The third photograph features an image of the Kodak PhotoCD compact disc with PhotoCD Player and remote, likely taken for advertising purposes.

Kodak Canada Inc.

Kodak promotional panoramic mountain view

File contains a panoramic mountain view. Enclosed with the print is a caption that reads: "A panoramic vista snapped with the new Kodak Stretch 35 camera. A great travelling companion!" The Stretch 35 was a 35 mm single-use camera loaded with 12 frames of Kodacolor Gold 200. It was manufactured during 1989.

Kodak Canada Inc.

Kodak window displays, Christmas 1965

File contains colour negatives featuring images of Kodak products piled as Christmas presents, such as the Instamatic M4 and the complete Super 8 home movie oufit, beneath a 'Season's Greetings' picture with hand drawn signs that have slogans like 'open me first' or 'gift idea'. One image features flash cubes hung like snow flakes. For colour prints see 2005.001.06.05.050.

Kodak Canada Inc.

Kodak timer

Black & clear acrylic block with a sand timer, a yellow and red Kodak insignia and a small gold telephone suspended in the acrylic.

Kodak Canada Inc.

Kodak Camera Catalogue, 1939

Catalogue featuring Kodak cameras and accessories availalbe in 1938. Models include: Jiffy Kodak Vest Pocket, Jiffy Kodak, Kodak Junior, Jiffy Kodak Six-16 series II, Jiffy Kodak six-20 series II, Kodak Bantam, Kodak 3A Series II, Kodak Recomar 18, Kodak Recormar 33, Kodak Vollendas, Kodak Retina I, Kodak Retina II, Kodak Junior Six-16 series III, Kodak Junior Six-20 series III, Kodak Senior six-16, Kodak Senior six-20, Kodak Special six-16, Kodak Special six-20, Super Kodak six-20, Kodak Duo Six-20 Series II, Kodak Bantam Special, Six-16 Brownie Junior, Six-20, Bullet, Six-20 Bull's-Eye, Kodak 35.

Kodak Canada Inc.

Instant camera and film advertisements

File contains prints featuring images of advertisements for Kodak instant cameras, including a diagram of the process fluid, and Kodamatic instant color film. Also included are promotional images of Kodacolor film. Many are filed with captions. The caption for an image advertising Kodamatic Trimprint instant color film reads: "A cold winter's day is an ideal time to organize your pictures into albums. Remember that the Kodamatic Trimprints, when they have been separated from their backing, can be mounted or trimmed like conventional prints."

Kodak Canada Inc.

Kodak S Series promotional images

File contains promotional images of people riding bicycles in the rain, trees with narrow trunks, graduation ceremonies, and sculptures. All include captions, such as a close up of leaves: "Just about all of the new Kodak S Series cameras provide ways of adding flash to pictures taken in bright sunlight. The Kodak S500AF camera automatically fires its flash to lighten shadows."

Kodak Canada Inc.

Kodak Fling 35 promotional images

File contains a variety of promotional images, including beauty portraits, city landscapes, desert landscapes, Kodak cameras, sand dune shorelines, and goats. Many include captions, such as a print of a group of girls at a picnic table "If you receive an invitation to an outdoor gathering you cannot attend, you might send a Kodak Fling 35 camera in your place. Other attendees can use the camera-film combination easily to capture some of the merriment in pictures."

Kodak Canada Inc.

Kodak Canada Corporate Archives and Heritage Collection

  • SC 2005.001
  • Archief
  • 1895-2006

The Kodak Canada collection contains records and artifacts from the Kodak Heights manufacturing facility in Toronto, as well as the historical collection belonging to the Kodak Heritage Collection Museum. The collection consists of photographs, negatives, advertising records, magazines, pamphlets, daily record books, recipe books, cameras and other photographic equipment produced by Kodak Canada Inc., or other Kodak plants around the world. The collection includes a small selection of financial records, blueprints for Kodak facilities in Canada, and other corporate ephemera, as well as photographs of events, buildings and individual employees that illustrate the social life of the company.

Kodak Canada Inc.

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